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Communicating Uncertainty Media Coverage of New and Controversial Science (Lea"s Communication Series)

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Published by Lawrence Erlbaum .
Written in English


  • Impact of science & technology on society,
  • Media studies,
  • Press & journalism,
  • Science,
  • General,
  • Education,
  • Journalism,
  • Language Arts & Disciplines / Journalism,
  • Reference,
  • Audiences,
  • Mass media,
  • Science in mass media,
  • Science news

Book details:

Edition Notes

ContributionsSharon M. Friedman (Editor), Sharon Dunwoody (Editor), Carol L. Rogers (Editor)
The Physical Object
Number of Pages288
ID Numbers
Open LibraryOL7937131M
ISBN 100805827285
ISBN 109780805827286

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Treating uncertainty in a structured manner can produce better and more useful science. Baruch Fischhoff, Carnegie Mellon University, explained that better science results from disciplined reflection on the uncertainties inherent in evidence, and useful science is the result of taking the needs of the decision maker into account. Crafting messages to communicate the outcomes of science, and. This work, by the editors of "Scientists and Journalists: Reporting Science as News", explores scientific uncertainty and media coverage of it in such major public issues as AISA, biotechnology, dioxin, global warming, and nature vs. nurture. It examines the interrelations of the major actors in constructing and explaining uncertainty: scientists, journalists, scholars, and the larger public.   Communicating uncertainty requires identifying the facts relevant to recipients’ decisions, characterizing the relevant uncertainties, assessing their magnitude, drafting possible messages, and evaluating their success. Performing these tasks demands commitment from scientists and from their institutions. It also demands resources for the Cited by: Relevant Emotional Competencies: Leadership, Change Catalyst, Adaptability, Empathy, Social Awareness, Emotional Awareness, Self-Confidence, Drive to Achieve, Initiative, and Trustworthiness. One of the most important things a leader must do in times of uncertainty is to communicate. For many, uncertainty about the future increases fear. Silence from leadership can.

Uncertainty is a major part of our lives that can affect how and when we communicate. Sometimes you are unsure about relatively small things (e.g., “Is rain or sunshine most OLNHO\WRGD\"´8QFHUWDLQW\DERXWWKHZHDWKHUPLJKWLQÀXHQFH\RXUGHFLVLRQDERXWZKDW you will wear or whether you will plan an outdoor activity. On Wednesday 24th June, the Best Practice and Impact division (BPI) will be hosting a webinar on communicating uncertainty in statistics and analysis. There will be presentations from colleagues from the Department for Education, Northern Ireland Statistics and Research Agency, Winton Centre for Risk & Evidence Communication and Office for National Statistics (GSS Best Practice and Impact. communicating uncertainty information. It offers guidelines for (fine)tuning the communication to the intended audiences and context of a report, discusses how readers of a report tend to handle uncertainty information, and ends with a list of criteria that uncertainty communication needs to meet to increase its effectiveness. In particular, Communicating Uncertainty examines how well the mass media convey to the public the complexities, ambiguities, and controversies that are part of scientific uncertainty. In addition to its new approach to scientific uncertainty and mass media interactions, this book distinguishes itself in the quality of work it assembles by some Brand: Taylor And Francis.

Communicating Uncertainty. Uncertainty is a recurring theme in data work. It’s familiar in a way, because we have all been unsure. But I don’t think most people have a natural feel for quantitative measures of uncertainty. I suspect the best way to get a feel for uncertainty is to play with simulations of probabilistic things, but your.   Completing the Forecast: Characterizing and Communicating Uncertainty for Better Decisions Using Weather and Climate Forecasts [National Research Council, Division on Earth and Life Studies, Board on Atmospheric Sciences and Climate, Committee on Estimating and Communicating Uncertainty in Weather and Climate Forecasts] on *FREE* shipping on qualifying offers.1/5(1).   Communicating errors and resultant uncertainty in data requires efforts from the statistical agency on two fronts: (i) developing metrics to assess the accuracy and reliability of the data, and (ii) adopting a systematic communication policy to disseminate information about the sources and magnitudes of errors.   The term “policy analysis” describes scientific evaluations of the impacts of past public policies and predictions of the outcomes of potential future policies. A prevalent practice has been to report policy analysis with incredible certitude. That is, exact predictions of policy outcomes are routine, while expressions of uncertainty are rare.